MESA COUNTY, Colo. (KKCO) - Whether it's a beer and a bike at the Fruita Fat Tire Festival or a brush and some blues at the Art and Jazz Festival, Grand Valley residents have no shortage of activities.
This year's event lineup looks to be even more jam-packed. "Well, we're the town that likes to party," says Mary Lou Wilson with the Fruita Chamber of Commerce.
Wilson says festivals equal money. "It's great for the local economy. We have vendors that come from all over that are taking up the hotels and staying in campgrounds."
This weekend in Fruita, Mike the Headless Chicken takes to the streets to strut his stuff. That festival always creates quite the flap but compared to other festivals he comes up short, by a head. "September is the grand daddy of them all, the Fruita Fall Festival," Wilson says.
During the Fruita Fall Fest, ATMs in the area will dispense close to $90,000. That’s more than twice the average weekend.
"Its very difficult to try and determine the economic impact based off of the money coming in," says Mariah Zerbe. She just finished a practicum research project on the economic impact festivals have in Palisade.
Zerbe estimates that Palisade's three biggest events bring in almost a $400,000 boost to local business. "It's a great stimulus to Palisade's economy," says Zerbe.
A couple of big upcoming events are Mike the Headless Chicken Fest this weekend in Fruita and JUCO which starts May 29.