What are reach and frequency?
Reach is the percent of the viewing population you will expose your message to. Frequency is the number of times the viewing population will see your selling message.
Viewers with disabilities can get assistance accessing this station's FCC Public Inspection File by contacting the station with the information listed below. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, 888-835-5322 (TTY), or firstname.lastname@example.org.