GRAND JUNCTION, Colo. The Salvation Army is looking for generous holiday spirits to give once again to their decades old tradition.
The red kettle fundraiser kicked off Sunday with a bell ringing ceremony at Mesa Mall.
Mayor Sam Sasuras, Salvation Army and other community figures emptied their spare change into a kettle and rang in the giving season with the traditional bells.
"The most important thing that bell ringing does is it lets people have the opportunity to think outside of themselves for Christmas, to think of those who are in need," said Major Dan Wilson, of the Salvation Army.
Messiah Lutheran Children's Choir contributed to the holiday cheer with some festive tunes.
The red kettle has been around since 1981 and money donated goes toward the Salvation Army's operations for the entire year.
The Salvation Army helped 4.5 million Americans this past year and thousands of people were helped on the Western Slope.