With signs in hand, dozens of people stood in front of the Hot Tomato Tuesday night to protest a hike in rent.
Many people honked as they passed protesters holding signs that read "Save the Hot Tomato".
Protesters are trying to change the property owners mind about doubling the rent.
The owners say after surveying businesses throughout downtown Fruita, they found most business space costs $10 or more per square foot.
The landlords are asking for $7 per square foot from the pizza shop.
Owners of the Hot Tomato told 11 News they have a meeting with the owner of the building Wednesday.
If that meeting doesn't work in their favor then the pizzeria will be closing as early as this Saturday.
But they hope to stay where they are currently located regardless of the outcome of tomorrow's meeting.
The Hot Tomato will be holding a block party fundraiser on this Saturday.