Powderhorn Unveils New Logo, Preps for Season Pass Sales

By: Aaron Luna Email
By: Aaron Luna Email

Boarders and skiers are gearing up for the 2009 - 2010 season of hitting the slopes.

Blaine Jackson browses for boards at Traz Snow and Skate Shop. "Hopefully trying to get a new board, mine's all old and small," says Jackson. While he's getting ready for the season Powderhorn is gearing up for it too. Launching a new logo and prepping for season pass sales that kick off Saturday.

Sarah Allen with Powderhorn Resort says, "We're the locals mountain and we just want to represent more the flavor of our area." The new design features solid black lettering and drops the skis on the logo. It also highlights a unique fact. "We are on the world's largest flat top mountain with the Grand Mesa and there's not really another ski resort that can claim that," says Allen.

Powderhorn season lift tickets go on sale Saturday August 1. Allen says, "We encourage people to buy them during the month of August because they're about 40 percent off full price."

Another bonus for this season; Powderhorn won't be raising the price of their passes.

Allen says, "Budgeting for fun is still really important to a lot of us so we want to make it as easy as possible."

And while the snow may not be falling, at least the prices on equipment are. "Jackets, pants everything is on sale, goggles were half price," says Nick Steffens, an employee at Traz Snow a Skate Shop in Grand Junction.

Steffens says even though its hot out, people are thinking cold. "We've had customers coming in looking for new products looking to order boards," says, Steffens. Because just like Jackson they know earlier is better. "Its cheaper," says Jackson as he looks over snowboard decks.

Because in Colorado the snow will be back before you know it.

A season pass for Powderhorn will cost you $393 in the month of August. After that the prices will go up every month.

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