"Super Saturday" not so super

By: Ashley Prchal Email
By: Ashley Prchal Email

GRAND JUNCTION, Colo. (KKCO) - Many stores pulled out all the stops Saturday hoping to get Christmas shoppers to spend the big bucks, but some say 'Super Saturday' wasn't so super.

Stores offered up 15 percent off already reduced prices, buy-one-get-one-free deals, half off and more to get shoppers to open their wallets.

"I look for the bargain. Everybody does nowadays," says Holly Johson, holiday shopper.

Johson is shopping savvy, doing some of her shopping at Mesa Mall, but always looking for a great deal.

"We did some at Walmart and Kmart and places like that. You know where they have good deals," she says.

Johson works at Walmart where she says they're rolling back prices and that foot traffic in the mall she says is nothing in comparison to what her store is seeing.

"It's been crazy the last couple of weeks. You know because we have been marking a lot of stuff down and we have a lot of people come through here," says Johson.

For the mall, shoppers like Greg Anoia is who they're hoping to attract on this Super Saturday. "I'm shopping for the family a little last minute," he says.

Knowing he wasn't alone, he planned ahead. "I got here a little early to avoid the traffic," he says.

But to his surprise, "When I pulled up, it was a little empty," he says.

While Super Saturday is supposed to be one of the busiest shopping days before Christmas, Anoia says he think the mall was a lot busier on Black Friday. "I think it was a lot crazier than today," he says.

And stores are noticing it too. Journeys Manager Mike Weygandt says they were hoping these last minute deals would help rev up sales. "We're trying to make up what we can. Sell every little bit of what we can. And we got the last, what, five or six days now left to go. So we're trying to get in any extra business we can right now," he says.

Weygandt says their busiest sale day should've been Saturday, but it wasn't. "So far, it's been a quiet morning," says Weygandt.

But he and other stores are hopeful things will pick up at the countdown to Christmas continues. "You gotta hope for the best," he says.


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