Entrepreneurship becoming new frontier for women

By: Alicia Gentile Email
By: Alicia Gentile Email

GRAND JUNCTION, Colo. (KKCO) -- Colorado women are stepping out of traditional jobs and into the world of being their own boss.

Jennifer Simpson owns her own business and she wouldn't have it any other way.

"It's such an empowering feeling. I've never felt this way in my whole life and I've worked since I was 14 years-old," says Simpson.

She's one of the reasons Colorado ranks 23rd in the country for growth of women-owned businesses.

The Grand Valley's business incubator center is a place for entrepreneurs.

Julie Morey, the center's director, says she sees more and more women ready to step out of traditional roles and into entrepreneurship.

"Women are just as entrepreneurial as men and I think that a lot of times they are just ready to kind of spread their wings and get into some new territory," explained Morey.

Morey has been the center's director for 19 years and says in the past 7 years she has seen more women come to the center.

“In the past seven years I can safely say, the number of women that come in outnumber the men," says Morey.

Being a business owner is a lot of work and at times a lot of stress....add being a mother on top of that, but Simpson says it's all a balancing act.

“Being able to be there for her [Simpson’s daughter] also, and your children also. It is a balancing act, but it can completely happen," explained Simpson.

Simpson is her own boss and nothing can replace the satisfaction she feels at the end of her day.
“But at the end of the day when you wrap everything up and you think of everything you've accomplished today and even just the people that you've made happy throughout the day is a wonderful and huge feeling," said Simpson.

The number of women-owned businesses in Colorado has grown more than 54.2% since 1997 and about 177,000 women own and operate businesses here in the state- up from 15,000 just 16 years ago.


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