Report: Sundance had $92.1 million economic impact

By: Associated Press Email
By: Associated Press Email

Salt Lake City (AP) - A University of Utah report says the 2009 Sundance Film Festival had an economic impact of $92.1 million and supported nearly 2,000 jobs.

The report released Wednesday says the festival attracted more than 40,000 people, two-thirds of whom were from out of state.

The majority of the festival's out-of-state attendees came from California, New York and Florida.

The festival generated nearly $4 million in tax revenue and more than $18 million worth of media coverage in print and broadcast.

The 2009 festival was the 25th anniversary for Sundance, which showcases independent films.

The festival is centered in the ski resort of Park City but also puts on showings in Salt Lake City and Ogden.
(COPYRIGHT 2009 BY THE ASSOCIATED PRESS. ALL RIGHTS RESERVED.)


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