New hotel on Colorado Avenue

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GRAND JUNCTION, Colo. (KKCO/KJCT) You may have noticed a new hotel on Colorado Avenue in Grand Junction, and now it's open for business.

It's called Tru by Hilton, and it's just east of Two Rivers Convention Center.

The 44,000 square foot building has 92 rooms, and just opened July 8th.

The hope is that the new building will bring in more downtown activity, and more guests and customers south, to Colorado Avenue.

"We think that this will help spur Colorado growth. It already has for a couple of businesses on Colorado, and a couple more on the way. So we hope this kind of moves Main Street south a little bit, and broadens our downtown picture," said Owner of Tru by Hilton, Kevin Reimer.

The hotel says every guests' room has a 55-inch flat screen TV.